Mary is working on our Instagram learning project. As part of the project, she collects information on how IG works. This week how difficult it is getting new followers by promoting content on Instagram. In a test, $5 was spent to promote viral content. The original post had 38.940 views. After the promotion, the post got only 656 views and 79 new followers. Interesting. More info in...
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Car rental started as a simple business idea. To provide cars to people who do not have them. Now, we are on the brink of a revolution. With self-driving cars and mobile phone penetration, it is only a question of how quickly the personal transport industry will change. How will people get around in 20 years time? In the morning call a car via a...
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Rental business essential news 1 we’re working on design of new reports to provide information about the company operation. To be released next week for review preparing a white paper about customer satisfaction in car rental business. Currently in the design phase. working on improving our calendar plugin with one of our clients our Instagram account reached 2000 followers this week which shows much improved...
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Our rental booking story is the backbone of everything else we’d done. It is what enabled our business and brought us clients. A lot of mini-stories went on in the background. Most of them revolve around the key competencies that we’d already mentioned above. Let’s take a look at some of the other key stories. The First Challenges About a year into our business, a client approached...
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Project Start It all started when we were trying to set up our own car rental company. It did not go down too well, but something good came out of it. We noticed that a good, easy to use booking program was missing. Something that start-up and small rental companies could use to put up their website with online booking quickly and without the need to...
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Mexico is a country that is famous the world around for many things. True, in the last few years not all of them were so likable. The country got a lot of negative reputation for its drug wars and it also found itself in the center of a certain, ehm, political campaign. Putting those things aside, the truth is that it is a country famous for...
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As much as I love writing philosophical posts to share ideas with our readers to possibly advance them forward, today we are going to share a little bit of what i going on under the hood at our companies. At Ecalypse softworks, we just finished a project for a very exciting start up in Los Angeles, California. I believe it is the first of its kind...
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Having worked with rental clients in over 60 countries and speaking with them, we have discovered that one of the biggest hurdles in accessing the market is marketing and related technology costs. At Rencato, we believe it is our purpose to bring people closer together and provide them with opportunity. That is how we design products. We focus our initiatives this way. In liaison with our purpose,...
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Tip: scroll all the way down for more interesting statistics on the topic. In my last post, I mentioned how important it is to be able to sell if you are an entrepreneur. I felt like there was still a little bit missing. I remember how we started our business and the main question we had at that time. A lot of my friends looking to...
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My first post must be a motivational one. A friend of mine is a fantastic designer. One of the best I know. When I first saw her work, I was absolutely stunned. Especially since she never talked about her business with me unless I asked. Having seen what she created made me want to work with her immediately. The troubling part is that she never really...
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